Capitol riot a ‘rocket ship’ for Twitter and Facebook, ad media expert says

Ad media expert Mark Douglas told CNBC’s “The News with Shepard Smith” that the violence on Capitol Hill perpetrated by a mob of President Donald Trump’s supporters is a “rocket ship” for social media companies’ advertising businesses.  “Political turmoil drives increased engagement on social media, and right or wrong, that generates more revenue for Facebook and Twitter,” said Douglas, the founder and CEO of adtech firm Steelhouse. “Even if there are brands who ultimately decide to pause their advertising because of brand safety concerns, the increases in revenue more than offsets…

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